Lift Style Lift Un-lifted

The Plastic Truth by Pamela Howard

The mass marketing company, Life Style Lift filed for bankruptcy protection earlier this year.  As a result, thousands of patients have been rumored to have been stranded having pre-paid for cosmetic services now seeking legal advice to recoup their money.  Their mass marketing business plan commoditized a cosmetic surgical procedure targeting the Greatest Generation’s desire to look as good as they feel.  Many of these buyers not only got scammed on the mass marketing, but the lure of positive results based on that marketing focus instead of quality and credentials of the surgeon. The internet has been littered with their derogatory reviews and scathing blog articles. Yet, these buyers ignored these Caveat Emptor warnings and chose to compromise their finances and faces for the Debby Boone ads in hopes of “lighting up” their lives.

Life Style Lift was a company centered on a mass marketing campaign.  They first began as…

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